Free Social Media Gifts For The Holidays

Claudia Sheridan Facebook, Instagram, LinkedIn, Small Business, Social Media

Having just completed the longest shortest week of the year, you must be exhausted!  In the spirit of giving, I’d like to give you 10 images that you can use to fill some space in your social media posting calendar.  The only thing I ask is that they not be altered or sold. xoxo, Claudia 2 ways to download: Individual …

How To Avoid The Time Suck Of Social Media

Claudia Sheridan Facebook, Small Business, Social Media, Twitter Leave a Comment

As a small business owner, you may not have the time to spend on Social Media, and that’s ok, you’ve got plenty of other things on your plate.  But you also know that you have to participate in Social Media for the sake of marketing your business.  So how do you avoid the time suck of social media?  Here are …

Not sure what to post on Social Media? Remember these 5 things!

Not Sure What To Post On Social Media?

Claudia Sheridan Facebook, Small Business, Social Media, Twitter Leave a Comment

Let’s face it, sometimes figuring out what to write for social media can be a little tough.  I get it, I write over 300 social media posts a week for myself and clients, and being original can sometimes seem so unoriginal at times.  If you’re not sure what to post, remember these 5 tips to creating the perfect social media …

3 Ways to make your LinkedIn Profile

3 Ways To Make Your LinkedIn Profile Stand Out

Claudia Sheridan LinkedIn, Small Business, Social Media Leave a Comment

1.  Have a LinkedIn profile that is professional and complete. Think of the last resume you reviewed.  Was it complete?  What if it was missing information, would you have given it any further consideration?  Probably not.  So why would anybody do the same with a LinkedIn profile?  If you’re a candidate for a project/job, remember to place your best foot …

How Small Business Can Win the Zero Moment of Truth

Winning the Zero Moment Of Truth ( ZMOT )

Claudia Sheridan Uncategorized Leave a Comment

This week, I had the pleasure of addressing the Santa Clarita Valley Business Group during our morning business networking meeting.  In 7 minutes, I shared with these amazing small businesses the concept of the Zero Moment of Truth ( ZMOT ), where Social Media fits in and why this should be important to the Small Business Owner.  Below is an …

7 Rules For A More Effective Blog

7 Rules For A More Effective Blog

Claudia Sheridan Blogging, SEO Leave a Comment

You have a business blog, now what? You’re trying to do everything right. You’ve created your website to showcase your business offerings. You’ve included great images and client testimonials. You have a contact page so people can get in touch with you. And you’ve been told that you needed a blog, so you created one. Yeah – you have a …

3 SEO Tips You Can Implement Today

3 SEO Tips You Can Implement Today

Claudia Sheridan SEO Leave a Comment

What is SEO? SEO seems to be on every business owners mind lately. The most common question I receive from my clients is, “am I doing SEO correctly?” In order to understand if you’re doing SEO correctly, you’ll need to have an understanding of what SEO actually is. SEO is an acronym for Search Engine Optimization and many website owners …