Google and Twitter come to an agreement. Google will start showing twitter posts in google search results. What does this mean to you?
Twitter and Google Come To An Agreement
Twitter and google have struck a deal that grants Google access to Twitter’s firehouse – the stream of data generated by Twitter. The agreement will enhance Google’s search results by allowing them to include real-time tweets in the results once again. Google and Twitter had a similar agreement back in 2009. You can expect tweets to start appearing in Google Search results later this year.
What does this mean to you?
For starters, it means that if you do’t have a Twitter presence, you may want to consider establishing one sooner rather than later. Google is still relying heavily on content, so tweets need to be informative and include key words or phrases.
Secondly, listen. If someone else is tweeting about your brand, you’ll want to be a part of the conversation.
Finally, Twitter will no longer be a hit or miss social media channel. Whereas twitter is known for being a fast moving outlet, Google can slow the conversation down by making tweet appear in search results over time. This means that whatever you say now, you’ll want to make sure that it is appropriate to be read at a later time.
To open a Twitter account, visit Twitter at www.twitter.com