How to Increase Organic Reach According to Zuckerberg

How to Increase Organic Reach According to Zuckerberg

Claudia Sheridan Facebook, Small Business, Social Media Leave a Comment

Still trying to figure out how to increase organic reach on Facebook?  Here are 2 suggestions straight from Big Brother’s mouth! During last month’s Facebook Townhall, Facebook Founder Mark Zuckerberg was asked “Given declines in organic reach, how should businesses be thinking about their Pages?”, this is what he had to say: Regardless of changes that Facebook has made, it’s …

How To Avoid The Time Suck Of Social Media

Claudia Sheridan Facebook, Small Business, Social Media, Twitter Leave a Comment

As a small business owner, you may not have the time to spend on Social Media, and that’s ok, you’ve got plenty of other things on your plate.  But you also know that you have to participate in Social Media for the sake of marketing your business.  So how do you avoid the time suck of social media?  Here are …

Not sure what to post on Social Media? Remember these 5 things!

Not Sure What To Post On Social Media?

Claudia Sheridan Facebook, Small Business, Social Media, Twitter Leave a Comment

Let’s face it, sometimes figuring out what to write for social media can be a little tough.  I get it, I write over 300 social media posts a week for myself and clients, and being original can sometimes seem so unoriginal at times.  If you’re not sure what to post, remember these 5 tips to creating the perfect social media …

Sharing Etsy to Facebook

Sharing your Etsy Favorites on Facebook

Claudia Sheridan Etsy, Facebook Leave a Comment

After last weeks’ article on connecting Etsy to Facebook, I received multiple requests from Etsy shop owners asking how to share items from Etsy onto Facebook.  For those that have asked, hope this helps!   According to Etsy’s help article, Share Favorites on Facebook, here’s what you’ll need to do: You can automatically share your favorite Etsy items on Facebook, …

#1 Mistake Small Businesses Make On Social Media

#1 Mistake Small Businesses Make In Social Media

Claudia Sheridan Facebook, Google+, Instagram, LinkedIn, Small Business, Social Media, Twitter Leave a Comment

Social Media is about creating online relationships with other individuals.  It offers a medium for small businesses to interact with potential customers, to influence purchasing decisions and to establish a presence.  Social Media is part of your marketing plan. Yet, business owners make mistakes every day and according to a group of Social Media Marketing Professionals on LinkedIn, the following …

5 Things To Remember When Building Your Social Media Strategy

5 Things To Remember When Building Your Social Media Strategy In 2015

Claudia Sheridan Small Business, Social Media Leave a Comment

The New Year comes with many new goals and some renewed ones.  I’ve had the pleasure of speaking to Small Business Owners these past couple of weeks and found that they are enthusiastic about renewing their interest in Social Media.  A marketing strategy that was penned on their list that may or may not have received the attention it could …