Facebook Hits Major Milestone

Facebook Reaches One Billion People In A Single Day

Claudia Sheridan Facebook, Social Media Leave a Comment

If you logged in to Facebook on Monday, August 24, 2015, then you helped make a little bit of Facebook History! On Monday, Mark Zuckerberg announced that ONE BILLION people used Facebook in a single day.  If you break that down, that means that 1 in 7 people in the WORLD logged into Facebook on the same day. One in seven …

Why Having Multiple Facebook Accounts Is Not A Good Idea

Why Having Multiple Facebook Accounts Is Not A Good Idea

Claudia Sheridan Facebook, Small Business, Social Media Leave a Comment

I’ve seen an increase in Facebook friends with multiple Facebook accounts – one for business and one for personal.  Pretty clever, right? Maybe not, and here’s why. Reasons why people do this I’m sure that there are a myriad of reasons as to why people do this, but here are the two reasons I hear most often: (1) I want …

How to Increase Organic Reach According to Zuckerberg

How to Increase Organic Reach According to Zuckerberg

Claudia Sheridan Facebook, Small Business, Social Media Leave a Comment

Still trying to figure out how to increase organic reach on Facebook?  Here are 2 suggestions straight from Big Brother’s mouth! During last month’s Facebook Townhall, Facebook Founder Mark Zuckerberg was asked “Given declines in organic reach, how should businesses be thinking about their Pages?”, this is what he had to say: Regardless of changes that Facebook has made, it’s …

How To Avoid The Time Suck Of Social Media

Claudia Sheridan Facebook, Small Business, Social Media, Twitter Leave a Comment

As a small business owner, you may not have the time to spend on Social Media, and that’s ok, you’ve got plenty of other things on your plate.  But you also know that you have to participate in Social Media for the sake of marketing your business.  So how do you avoid the time suck of social media?  Here are …

Not sure what to post on Social Media? Remember these 5 things!

Not Sure What To Post On Social Media?

Claudia Sheridan Facebook, Small Business, Social Media, Twitter Leave a Comment

Let’s face it, sometimes figuring out what to write for social media can be a little tough.  I get it, I write over 300 social media posts a week for myself and clients, and being original can sometimes seem so unoriginal at times.  If you’re not sure what to post, remember these 5 tips to creating the perfect social media …

Expect Changes in Facebook's News Feed - Again!

Expect Changes in Facebook's News Feed – Again!

Claudia Sheridan Facebook, Small Business, Social Media Leave a Comment

Facebook is at it again, changing the News Feed up just a bit in effort to bring you stories that resonate with you, rather than feeding up stories that don’t. Think about how you view your Facebook Newsfeed page. Do you often scroll right through the posts like Señor Speedy Gonzales yelling “ariba-ariba”? Or do you stop and take the …

3 Ways to make your LinkedIn Profile

3 Ways To Make Your LinkedIn Profile Stand Out

Claudia Sheridan LinkedIn, Small Business, Social Media Leave a Comment

1.  Have a LinkedIn profile that is professional and complete. Think of the last resume you reviewed.  Was it complete?  What if it was missing information, would you have given it any further consideration?  Probably not.  So why would anybody do the same with a LinkedIn profile?  If you’re a candidate for a project/job, remember to place your best foot …

#1 Mistake Small Businesses Make On Social Media

#1 Mistake Small Businesses Make In Social Media

Claudia Sheridan Facebook, Google+, Instagram, LinkedIn, Small Business, Social Media, Twitter Leave a Comment

Social Media is about creating online relationships with other individuals.  It offers a medium for small businesses to interact with potential customers, to influence purchasing decisions and to establish a presence.  Social Media is part of your marketing plan. Yet, business owners make mistakes every day and according to a group of Social Media Marketing Professionals on LinkedIn, the following …